admin Paul, J & Singh, Gurmeet (2017). 45 Years of FDI Research: Advances, Approaches and Analytical Areas. The World Economy. 10.1111/twec.12502 Posted by admin Categories Publications Comments 0 comment December 16, 2019 0 Read More
admin Paul, J; Parthasarathy, S & Gupta, P (2017). Exporting Challenges of SMEs: A Review and Future Research Agenda, Journal of World Business, 52(3), 327-342. Most downloaded Posted by admin Categories Publications Comments 0 comment December 16, 2019 0 Read More
admin Paul, Justin (2018). Toward a Masstige Theory & Strategy for Marketing. European J of International Management. Vol 12 (5/6). 722-745. Posted by admin Categories Publications Comments 0 comment December 16, 2019 0 Read More
admin Baber, R; Kaurav, R & Paul, J. (2018). Individual Market Orientation, Selling & Customer Orientation. Journal of Strategic Marketing. Posted by admin Categories Publications Comments 0 comment December 16, 2019 0 Read More
admin Paul, Justin (2018), Masstige Model and Measure for Brand Management. European Management Journal. Posted by admin Categories Publications Comments 0 comment December 16, 2019 0 Read More
admin Gilal F; Zhang, J; Paul, J.(2018). The Role of Self Determination Theory in Marketing Science. European Management Journal. Posted by admin Categories Publications Comments 0 comment December 16, 2019 0 Read More
admin Rosado-Serrano, A., & Paul, J. (2018). A New Conceptual Model for International Franchising. International Journal of Hospitality Management. Vol 77(sept), Page 179-188. Posted by admin Categories Publications Comments 0 comment December 16, 2019 0 Read More
admin Paul, J & Sanchez, R. (2018). Toward a New Model for Firm Internationalization. Canadian J of Administrative Sciences. Posted by admin Categories Publications Comments 0 comment December 16, 2019 0 Read More
admin Paul, J.& Benito, G.(2018). A Review of Research from OFDI from emerging countries. Asia Pacific Business Review. 24(1), 90-115. Posted by admin Categories Publications Comments 0 comment December 16, 2019 0 Read More
admin Kumar, A. & Paul, J (2018), Measuring Mass Prestige Value for Asian and American Laptop brands in an emerging market, International Business Review 27(5), 969-981 Posted by admin Categories Publications Comments 0 comment December 16, 2019 0 Read More