Unique Status of Author of MNC publishing houses- McGraw-Hill, Pearson Education, & Oxford University Press (Business Environment, 4th edition, International marketing; Services Marketing by McGraw-Hill, Export-Import Management by Oxford University Press, Management of Banking & Financial services by Pearson Education)

Editor Positions:

Associate Editor- European Management Journal

Associate Editor- Journal of Strategic Marketing, The Services Industries Journal, Business Ethics: A European Review, Journal of Promotion Management,
Lead (Managing) Guest Editor- Journal of Business Research, International Business Review, Journal of Strategic Marketing, Journal of Retailing & Consumer services, J of promotion management, The Services Industries Journal, International Trade Journal.

Former Senior Editor- International J of Emerging Markets, European J of international Management.


1.Best researcher award-2017, Instituted by University of Calicut Dept of Commerce and Management studies, June 2017, Kerala.

2.World wide Best selling case study status for 5 consecutive years for Ivey-published & Harvard distributed case- Louis Vuitton in Japan.

3.Best Researcher Award- instituted by University of Calicut based Dr K.P.Muraleedharan research scholars’ trust (2016).

4.Distinguished Life Time Faculty Achievement Award, Bharatidasan University, Trichy, TN, India on 4th January, 2014

5.Best Case Study Award from European Case Clearing House, 2012.

6.Management Excellence Award, PIMR Gwalior, UP, India, 2012.

7.Best Case Study Award- Emerald Publishers, American Society for Competitiveness (ASC) and Indiana University of Pennsylvania, during 20th Annual conference of ASC, Washington, 2009.

8.Case Study Award, instituted by London Business School – 2007.

9.Research Grant from Multi-Commodity Exchange, Mumbai, India, 2007.

10.Distinguished as ‘Role Model’ by ‘Careers & Campuses’ magazine (Nov, 2004) Distinguished as ‘Young Achiever’ by The Hindu (Dec, 2004)

11.Research Award, EU- India (India Gate project), 2010-11, IIFT, New Delhi, India.

12.Recognized as “The Global Professor” by Mathrubhumi.

13.Award for Best Research Paper from Indian Banks Association (IBA), BECON-2003 held in Mumbai, December.

14.Award for Best Research paper- from Association of Indian Management Schools – Organized for the faculty members of Business schools in India (Aug 2002)

15.Project researcher, European Union – India Cross Cultural Innovation Network Project, 2002

16.Best Case Study Award by Amity Business School, Noida, India, 2004.

17.UGC Junior Research Fellowship Award for 5 years on securing the top rank at National Level examination in India during the year 1997 in any of the Indian Institute/University for Ph.D.

18. Ph.D Examiner (Member of 30 + Ph.D committees) of several universities including IITs, Deakin University-Australia, Abu Dhabi University, UAE.

19.2007-2008: Subject Expert (Syllabus) Member, Indira Gandhi National Open University, New Delhi

20.2007 – Governing Board Member, WTO Resource Centre, Academy of Administration, Government of MP State, India

21.2005-2007: Chair- Library & Information Services Committee, Indian Institute of Management

22.2005-2007- Member Secretary, Faculty Council, Indian Institute of Management

23.2006-2007 – Board member, Staff Selection Committee, Indian Institute of Management.